OUR ENTREPRENEURIAL JOURNEY

A behind-the-scenes look at what we do every day - including lessons learned, milestones and challenges that keep us up at night.

April 2019

1 (of 2) pallets of Honduras Cacao waiting for shipment (after organic certification).

1 (of 2) pallets of Honduras Cacao waiting for shipment (after organic certification).

Lessons Learned -

  • Don’t pick up a 40kg box of cacao by yourself. ;-) This landed Kim flat on her back for 3 days, in chiropractic for 1 month and now at on-going PT (nearly 3 months later). Going forward, likely we’ll be looking for smaller boxes (vs. picture) to use after this shipment!

Milestones -

  • Successfully switched accounting software (from Quickbooks to Xero) - doesn’t seem too exciting, but those who have attempted this know it’s HUGE!

  • Published our 2018 Impact Report HERE.

Current Focus -

  • After 2+ years, we’re STILL waiting for organic certification. Once this is received, we’ll be able to…

  • Secure an ocean route from Honduras to Seattle for the cacao. We’d been struggling to find one, but this is a blessing in disguise because we JUST found out it’s better to wait to ship until after our organic certification is final. For now, we’re still air freighting via FedEx. Sigh.

  • We’re getting closer to a working prototype of a simple hand-powered “machine” to assist our partners with shelling their cacao.

  • We’re HIRING! We’ve just completed a job description for a digital marketer. Sadly, thought Kim has been called a marketing guru, digital didn’t exist when she last marketed a portfolio os $100M+ brands… So we’re learning all over again!